Wednesday, July 22, 2009

Lexmark to follow HP’s touch screen printers

Lexmark was quick enough to react to HP’s Photosmart Premium printers feature the hit touchscreen technology. The company announced the launch of 8 web-connected all-in-one printers coming with 4.3” screens. According to what Lexmark said in the press- release about the new models equipped with touch screens, the company believes touch screens are a must for all all-in-one printers and the company will support this trend.

The main difference between Lexmark and HP touchscreened printers is that HP targets home users fond of stylish and well-designedall-in-ones, whereas Lexmark (with its MyTouch technology) focuses on
corporate clients. But the entry level systems used in the new Lexmark printers put them in the same range with HP touch screeners.

Aside from conventional features like ID card copy and RSS feeds, the new Lexmark printers come standard with innovative features, which include:

Vizix Print Technology enhancing speed and print quality. The technology is based on separate ink cartridges used in dependence of the user’s current printing needs;

WiFi 802.11n networks connect printer in wireless mode;

Power saving Eco Mode allows printing on both sides of the paper sheet;

Business card Scan can load the information from scanned business cards into the user’s address book;

Lexmark informed these printers will be in the USD199-399 range and will hit markets in September, 2009.

Picture from www.gadgetreview.com

Key words: Lexmark, touchscreen printers, new products, all-in-one

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